Enabled Champions Mean Business | JasonKeath.com
A concept that is by no means new, but in today’s online world of speed and access, it can be an especially powerful tool. Many business owners know these lessons already, but do not know how to magnify word of mouth concepts online.
Enabled Champion n. A customer that willingly markets and spreads word of mouth on behalf of a brand - A brand that is actively providing them opportunities to do so.
via jasonkeath.com
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